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Engagement Best Practices

As a PGA or LPGA Professional, you are a positive leader in your community, and therefore in a unique position to be a beacon of hope. Your value to your customers and your employer as an expert coach has never been clearer: keep customers engaged now in order to help them look toward a brighter future.

How are you staying engaged with your customers? Click the button below to share your ideas, and take a peek at some of those submitted by fellow PGA Jr. League Captains and Coaches below.

Thoughts from the Field

We asked, and you answered. We'll be aggregating engagement ideas from Captains and Coaches here:

"Create an indoor or backyard mini golf course. Ask for pictures of holes or courses created by junior golfers or team members to see who can be the most creative during the current COVID-19 shutdown."
–– Jeff Mann, Green Spring Valley Hunt Club

"Dude perfect-like trick shots with plastic golf balls in the house or outside."
–– Vince Bove, Regional League Manager

"I try to create a weekly challenge for the kids to keep them engaged in golf while at home through YouTube."

–– Paul Belongie, RiverPines Golf 

"Being shut down at our facility, we have created a Remote Coaching model. Every day of what would be a normal practice day, we post a Zoom video with the coaches explaining what today's practice is. This virtually duplicates how we begin each practice. We ask for videos of them doing the activity as well as ask a Bonus Question of the Day to monitor who's completed their work."

–– Scott Robbins, PGA, Stewart Peninsula Golf Course

Staying Engaged Through Facebook & Video Learning

Glenmoor Golf Club

Glenmoor Golf Club Head PGA Professional and PGA Jr. League Captain Darci Dehlin-Olsen and her Coaches are finding creative ways to stay connected with their players.

Despite the season being pushed back, they have the majority of their team kits in hand. Captain Darci acted quickly to add two birdie balls to each kit. Players are encouraged to pick up their kits now (with safe curbside delivery!), and those birdie balls provide them something to work with from home.

The Glenmoor program features multiple teams and Coaches, and each one is contributing practice videos to the Glenmoor PGA Jr. League Facebook page, which you can check out here and below:

Carlyle Lake Golf Course

Don Kueper of Carlyle Lake Golf Course and the G.O.A.T Ranch Academy is creating a series of videos for his PGA Jr. League players and other students and sharing them on his Facebook page. He's gotten great engagement by asking the kids respond with videos of their own.

LedgeRock Golf Club

PGA Professional Andy Miller is committed to filming and posting one video on the LedgeRock Golf Club Facebook page (and other channels) for every day the course is closed. But, these videos go beyond your typical golf drills:

"There's a little golf instruction, and a lot of humor. I'm hoping to create more of an emotional connection with my customers by letting them see what I'm doing during this break!"

Christensen Golf Academy

Mark Christensen, PGA, is the founder of Christen Golf Academy. He's created a "Backyard Golf Lessons" series on his Facebook page to keep customers of all ages engaged and connected.

Video Submission: No Golf Clubs? No Problem

Adam Laird, PGA, is the 1st Assistant Golf Professional at North Shore Country Club in Glen Head, New York, and founder of The Adam Laird Junior Golf Academy. He shared this video with his students who want to practice their swing at home but may not have access to their golf clubs.

Video Submission: Golf Games to Play with Kids

LPGA Apprentice Brittany Ferrante is the Director of Junior Golf and PGA Jr. League Captain at The Village Club of Sands Point. She put together this fun and engaging video that she's shared with her students and families!

Video Submission: Drills to Help Siblings Work as a Team

The Legends Golf Club PGA Jr. League Captain and mom of two Crystal Morse, PGA, created and shared drills designed to help siblings work together while at home.